Ever look in the mirror and think to yourself, “Wow, I look really good today!” You walk out of your front door ready to face the world confidently, head held high, only to be deflated by people who wonder what is wrong with your look. Did you make a mistake? How come you didn’t see [...]
You have a few seconds to grab a visitor’s attention with your home page? Does your website fit the bill? Most webmasters are more concerned with creating sites with beautiful design rather than empowering sites with lead generation potential and conversion principles. The result is a catastrophic failure. With the short window of time webmasters [...]
Masses of traffic may make your head feel big, but it will do nothing to help you expand your business. Website success does not become a reality until the traffic converts and the zeroes in your bank account start to grow. If your traffic is hanging out on your website but not taking action, take [...]
If your email inbox looks like an internet marketing bomb exploded on it, you may be wondering which end is up. Are you continually bombarded with these topics? Facebook Twitter Google+ SEO Content Blogging Video marketing Email marketing Podcasts Webinars Ebooks The list goes on! How can one person possibly tackle all of these strategies? [...]
Are you squeezing the profits and life out of your business? Sometimes we can be so focused on increasing our website’s profits that we don’t realize how we are squashing our potential to make more money. Every once in a while it’s good to take a step back and look at your internet marketing campaign. [...]
Affiliate marketing is an ever-changing animal. You rank in Google one day and disappear the next. One day your product is enjoying success, and the next a competitor comes along and steals your sales. The term stability does not exist in affiliate marketing. People change; search engines change; terms change. Yet amidst the industry fluctuations [...]
Website owners are faced with muddling through constant information on “what to do” and “what not to do” with their websites. Sadly, they get caught up in the newest tips, tricks, and trends and forget about the sound principles that form the foundation of website success. Consider this an intervention. It’s time to regroup and [...]
When tweaking your landing page copy you should treat it like a pro sports team: lead with your first string. Leading with your most powerful and popular players is the key to having a strong season. So, how to pick your starting lineup: 1. This is an Action Sport: Use Verbs Think of your landing [...]
Do you use Google Analytics for anything other than traffic numbers? If not, you could be wasting a perfectly awesome free tool. Google Analytics is chock full of amazing insights marketers can use to better serve their audience and employ some new strategies. If you are new to Google Analytics, start with this informative article: [...]
You won’t find any “get out of jail free” cards in the internet marketing game. When you fail, you fail and when you succeed, you succeed. And most marketers get it dead wrong when it comes to landing pages. A landing page is any page that has a specific purpose, whether to sell a product [...]
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