Ever look in the mirror and think to yourself, “Wow, I look really good today!” You walk out of your front door ready to face the world confidently, head held high, only to be deflated by people who wonder what is wrong with your look. Did you make a mistake? How come you didn’t see [...]
Writing content is easy as pie. Writing content that gets users clicking is as hard as trying to bake a pie (for most of us anyways). If you are finding that despite all your traffic-generating SEO, blogging and internet marketing efforts, your click-through rates still hover below an acceptable amount then you likely need to [...]
Masses of traffic may make your head feel big, but it will do nothing to help you expand your business. Website success does not become a reality until the traffic converts and the zeroes in your bank account start to grow. If your traffic is hanging out on your website but not taking action, take [...]
Website owners are faced with muddling through constant information on “what to do” and “what not to do” with their websites. Sadly, they get caught up in the newest tips, tricks, and trends and forget about the sound principles that form the foundation of website success. Consider this an intervention. It’s time to regroup and [...]
In the world of an online economy, website traffic is king. Part of profitable traffic includes having a high clickthrough rate to drive new and repeat business. There are times, however, when the current solutions are not enough and the game should be kicked up a few notches to ensure successful campaigns. Fortunately, there are [...]
You won’t find any “get out of jail free” cards in the internet marketing game. When you fail, you fail and when you succeed, you succeed. And most marketers get it dead wrong when it comes to landing pages. A landing page is any page that has a specific purpose, whether to sell a product [...]
Most internet marketers starting out build their knowledge base on commonly held misconceptions. Unfortunately, those misconceptions rarely change and instead continue to be part of internet marketers’ paradigms. This information is passed down to the newbs, replicating the vicious cycle time and time again. So, let’s look at 5 of the biggest internet marketing misconceptions, [...]
An effective call-to-action strategy is the only guaranteed path to success in internet marketing. After all, without it you’re not a marketer, you’re a blogger. The most successful way to build a successful call-to-action strategy is to look at what the top internet marketing companies are doing. For the purpose of learning effective CTAs, let’s [...]
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