Tag Archives | conversions

4 Metrics to Measure the Effectiveness of Your Marketing Automation Tool

Congrats on installing a marketing automation tool! You undoubtedly saw the value, or at least possibilities, that a marketing automation tool brings. Marketing automation tools are fantastic ways to increase team cooperation, track work being done and measure success. Hopefully by now you have already installed it successfully, taught all your staff to use it, [...]

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5 Warning Signs That Your Website Copy Blows

Ever look in the mirror and think to yourself, “Wow, I look really good today!” You walk out of your front door ready to face the world confidently, head held high, only to be deflated by people who wonder what is wrong with your look. Did you make a mistake? How come you didn’t see [...]

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How to Choose the Right Internet Marketing Strategies for Your Website

If your email inbox looks like an internet marketing bomb exploded on it, you may be wondering which end is up. Are you continually bombarded with these topics? Facebook Twitter Google+ SEO Content Blogging Video marketing Email marketing Podcasts Webinars Ebooks The list goes on! How can one person possibly tackle all of these strategies? [...]

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Supercharge Your SEO with a New Internal Linking Strategy

You’re going to love this. In this MRI article we’re going to explain WHY internal linking is critical, HOW TO do it, and a couple of ways to improve a pre-existing internal linking strategy. Sound good? Then stay tuned and keep reading. WHY Internal Linking is Critical Internal linking…blah blah…yeah yeah, its important. Taking a [...]

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The Should-Be-Patented, 10 Step User-Friendly Registration Process that…

Every good email marketer worth their salt knows that developing a solid email list is the key to success. And developing a solid email list only happens from a concerted effort to create a spot-on user registration process. The good news is that we’ve made it easy for ya. All you’ve got to do is [...]

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HOW TO: Create, Analyze, and Evaluate Your SEO Strategy

Newbies to the SEO game are often daunted by the idea of implementing an SEO strategy, but if you break the quasi-Herculean task down to its few basic steps the process becomes easy. Lucky for you, we’ve done it for you. Step 1: Establish Metrics and Guidelines There are many SEO tools out there will [...]

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5 Action Items to Draw From Your Analytics Tool

Analytics are a well-intentioned invention for users who have every intention of using them. See the problem here? Time to put your fancy analytics tool to use. For real this time. We have come up with 5 ways to put verbs onto the data your marketing analytics tool spits out. And without further ado or [...]

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How to Stay Afloat in the Tumultuous Affiliate Marketing Ocean

Affiliate marketing is an ever-changing animal. You rank in Google one day and disappear the next. One day your product is enjoying success, and the next a competitor comes along and steals your sales. The term stability does not exist in affiliate marketing. People change; search engines change; terms change. Yet amidst the industry fluctuations [...]

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6 Easy Steps to Powerful Landing Page Content

When tweaking your landing page copy you should treat it like a pro sports team: lead with your first string. Leading with your most powerful and popular players is the key to having a strong season. So, how to pick your starting lineup: 1. This is an Action Sport: Use Verbs Think of your landing [...]

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4 All-too-Common B2B Social Media Marketing Mistakes (and their Money-Saving…

Companies focused on B2B marketing are quickly adapting to the Social Media Marketing (SMM) world. A smart move given how relevant building strong social relationships are within B2B functions. The only problem is that as many move into the SMM realm they pickup bad habits, taught to them by colleagues and fake SMM gurus online. [...]

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