You’re going to love this. In this MRI article we’re going to explain WHY internal linking is critical, HOW TO do it, and a couple of ways to improve a pre-existing internal linking strategy. Sound good? Then stay tuned and keep reading. WHY Internal Linking is Critical Internal linking…blah blah…yeah yeah, its important. Taking a [...]
Want to succeed online, get serious with targeted traffic? And you can leverage on coupon discount codes to further boost conversion rate and take your online business to the next level. I’m here to show you how. Lead or traffic generation has become the pivot of online success. Everyone who has attained great heights on [...]
Though “How To” articles may be more played out than late-night Brady Brunch reruns, they are still used quite liberally. In fact, “how to” articles are some of the most popular content pieces online with more links and bookmarks than any other online content. People love solutions to their problems and “how to” articles are [...]
Did you know that last year YouTube had over 1 TRILLION views last year? That’s 140 views for every single person on earth. In terms of time-spent, each month the media Goliath users watch over 3 billion hours of YouTube entertainment. Want to get on that gravy train? First off, well done on recognizing YouTube [...]
When tweaking your landing page copy you should treat it like a pro sports team: lead with your first string. Leading with your most powerful and popular players is the key to having a strong season. So, how to pick your starting lineup: 1. This is an Action Sport: Use Verbs Think of your landing [...]
Hey wait a minute, its EVERGREEN content—doesn’t that mean it lasts forever? Unfortunately not. While evergreen content does stand the test of time, it does become stale without quasi-regular updates. No worries though, it only needs minor maintenance once or twice a year. The purpose of creating evergreen content is to have high-performing, long-lasting content, [...]
Writing successful email subject lines for your email marketing campaign is as difficult as trying to win a chilli cook-off in Texas. You need the right elements, steps, time and of course, a secret ingredient. In a reverse-secret ingredient process we’ve put together a list of ingredients that shouldn’t be in your email subject line [...]
Your email list is your Golden Egg. Keeping it healthy and current is critical, as is removing those who have sent unsubscribe requests. Unsubscribe requests, unfortunately, are a part of the email marketing business, and you are required by law to respect unsubscribe requests. A healthy unsubscribe rate should be 8% of your subscribers or [...]
As most email and internet marketers know, most leads generated through email blasts, SEO and blogs are not yet ready to become customers. Nurturing them through the sales cycle is critical to conversions. Unfortunately this can be a difficult and time-consuming process. When you make use of lead-nurturing emails in your email marketing strategy your [...]
One common complaint we get from our readers is they own a blog that they contribute to regularly but still haven’t seen the promised returns. If this sounds like you, read on. An internet survey of just over 1,000 businesses with blogs found that the majority of them are committing the same blog marketing mistakes. [...]
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