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Tips and Tricks to Optimizing Your Email Optin Box

By on June 26, 2012 in Blogging, Email Marketing, Internet Marketing

Email marketing has been touted as one of the premier methods to making money online. Marketers swear that list building is one of their top streams of income and a source of long-term internet success. Email marketing may be a great strategy, but here is the problem: Many webmasters do not know where to put [...]

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How To: Leverage Content for Increased Customer Referrals and Upsell…

By on May 7, 2012 in Blogging, Internet Marketing, Social Media Marketing

Sadly, these days content has been reduced to nothing more than SEO-based traffic generation. I know this, because I have written lots of it. Its dull to write and even duller to read. And it certainly doesn’t generate many leads, referrals or up-sell current customers. This means that you, and your competition, are likely missing [...]

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Why –and HOW– to Integrate Email Marketing and Social Media Marketing

By on March 13, 2012 in Email Marketing, Internet Marketing, Social Media Marketing

Most internet marketers are simultaneously running social media marketing and email marketing campaigns. And surprisingly most of them aren’t integrating the two in any meaningful way. Integration of these two forms of internet marketing is important, because it will decrease your effort while driving participation. You can also use the metrics from one to help [...]

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How to Use Email Marketing to Turn Abandoned Shopping Carts Into Sales

By on March 12, 2012 in Email Marketing, Internet Marketing

If you are one of the email marketers who relies on e-commerce for an income (which is just about all of ya), I’ve got some great tips for you on how to turn an abandoned shopping cart into a sale. The even-better news is that it can be done using the email marketing tools that [...]

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7 Email Types to Delete from Your Email Marketing List Immediately

By on March 9, 2012 in Email Marketing, Internet Marketing

You have likely already heard that scrubbing your email list is needed regularly to succeed in email marketing. But, has anyone ever explained why? There are 6 major reasons why periodic cleaning of your email list is critical to being an email marketing rockstar: It decreases your unsubscribe rates It decreases how many people mark [...]

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Trigger Words to Remove from your Email Subject Lines NOW

By on March 8, 2012 in Email Marketing, Internet Marketing

Writing successful email subject lines for your email marketing campaign is as difficult as trying to win a chilli cook-off in Texas. You need the right elements, steps, time and of course, a secret ingredient. In a reverse-secret ingredient process we’ve put together a list of ingredients that shouldn’t be in your email subject line [...]

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How to Make Your Online Business More Attractive

By on March 2, 2012 in Blogging, Internet Marketing, Social Media Marketing

Does your business look like Angelina Jolie on the red carpet, or the media personality Borat in his latest costume getup? Your business is either wildly attractive or so ugly it turns people away. Which one are you? Attraction marketing is similar to the concept of inbound marketing. It makes your brand look so attractive [...]

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The Top 3 Challenges for Email Marketers and Their 3 Relatively Easy Solutions

By on February 27, 2012 in Email Marketing, Internet Marketing

Does email marketing sometimes make you feel like you’re a one-legged man in an ass-kicking contest? You’re not alone. Email marketing is a tough game. If it wasn’t then everyone would do it. The competition is incredibly tough, and to make things worse you are constantly striving to be one step ahead of the spam [...]

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Email Marketer Finishing School: The 5 Rules of Email Marketing Etiquette

By on February 24, 2012 in Email Marketing, Internet Marketing

“Dude, open my email and a purple monkey will run across your screen”. If you’re worried that your email marketing lacks a certain finesse—ahem, like the above–then read on. There are certain things you should and shouldn’t do as an email marketer. For example: add your extended family to your email list and use forwarding [...]

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4 Common Mistakes That Could Be KILLING Your Conversion Rates

By on February 21, 2012 in Affiliate Marketing, Email Marketing, Internet Marketing

Funneling prospective customers through the conversion pipeline is tough enough without trying to do it with a shakily-built foundation. To ensure that your foundation is right as rock, use this checklist of 4 common mistakes internet marketers make that continually kill lead-to-customer conversions: Set it and Forget It So, you got a lead, you add [...]

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