Tag Archives | google
How to Succeed with Google Plus

How To Succeed With Google Plus – An Infographic

Social search results from Google are more relevant when they have considered your social connections. With this in mind, it is important to include keywords in your posts so that they will be present in your follower’s search results. The search algorithm for Google includes personalized search results that have been gotten from Google+ activity. [...]

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Testing Negative SEO

Does Negative SEO Work?

We all know and believe in SEO as a way to improve our website ranking, but is it possible to use those same skills in reverse? This question has come up in part because of the new Google algorithm and, their promise to punish websites that engage in bad SEO. Naturally, this leads us to [...]

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Understanding (and Leveraging) Inbound, Internal and Outbound Links

A link is a link is a link, right? Not quite. In the same way that not all pizzas are not created equal; there is good pizza and bad pizza (although bad pizza is still better than no pizza), and there are good links and bad links. Links vary in quality, so when (re)considering your [...]

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The 8-Step Website Conversion Checklist

Masses of traffic may make your head feel big, but it will do nothing to help you expand your business. Website success does not become a reality until the traffic converts and the zeroes in your bank account start to grow. If your traffic is hanging out on your website but not taking action, take [...]

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Supercharge Your SEO with a New Internal Linking Strategy

You’re going to love this. In this MRI article we’re going to explain WHY internal linking is critical, HOW TO do it, and a couple of ways to improve a pre-existing internal linking strategy. Sound good? Then stay tuned and keep reading. WHY Internal Linking is Critical Internal linking…blah blah…yeah yeah, its important. Taking a [...]

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Google Releases 50 New March Updates

Another 50 changes graced the pages of Google’s Insider Search blog this week. In an effort to become more transparent, Google continues to update webmasters every month educating them on what’s happening in the “Googlesphere.” Click here to see Google’s February search quality updates. This month’s changes were just as ambiguous as last month, but [...]

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5 Action Items to Draw From Your Analytics Tool

Analytics are a well-intentioned invention for users who have every intention of using them. See the problem here? Time to put your fancy analytics tool to use. For real this time. We have come up with 5 ways to put verbs onto the data your marketing analytics tool spits out. And without further ado or [...]

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Google Update: Too Much SEO May Get Your Website Penalized

Is your content keyword rich? Does it link out to many resources? If so, you may be in trouble. We just published an article on the most recent Google changes as per Google’s own blog. However, the latest update was leaked by Matt Cutts, head of Google’s search quality spam team, during the SXSW conference. [...]

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Why Google Plus Trumps Facebook

Can Google+ score a knockout in the social media ring between itself and Facebook? If you ask the hundreds of millions of Facebook users, they would say it’s highly unlikely. But, that doesn’t mean that Google+ can’t win a few rounds. Google+ has features that trump Facebook making the user experience much easier. Posting With [...]

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Don’t Put All of Your Eggs in the Google Basket

My mother-in-law always tells me, “The gravy train will stop someday.” Though I chuckle at her complete lack of regard for taking entrepreneurial risks, somewhere in that statement I find a glimmer of truth. Online marketing is full of profit potential with multiple income streams ready to be tapped. Sadly, webmasters focus on SEO and [...]

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