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Industry-Defining Social Media Marketing Statistics for 2012

By on March 20, 2012 in Email Marketing, Internet Marketing, SEO

If you’re an internet marketer and you’re reading this, kudos, because understanding your craft is critical to high performance. Understanding of internet marketing is an on-going process and requires a regular commitment to following trends, after all, if you are not keeping yourself informed of the growth and trends in the field then you cannot [...]

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Facebook Market-Research Secrets

By on February 6, 2012 in Facebook, Internet Marketing, Social Media Marketing

LinkedIn Answers is proving to be THE social networking tool for market research—but don’t discount Facebook just yet. If you know the trick-of-the trade for using Facebook for market research, it can be just as effective–if not more effective–than LinkedIn Answers. So, want to know the trick? It is actually brilliant in its simplicity: use [...]

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Why Entrepreneurs and Freelancers Need BOTH Facebook and LinkedIn

By on February 3, 2012 in Facebook, LinkedIn, Social Media Marketing

Freelancers, small-business owners and other entrepreneurs understand the importance of social networking, in addition to in-person business networking. Building a solid network around your business, services, skills and self are critical for not only self promotion but also for gaining valuable insight into your industry. Solid social and business networks give you market research tools, [...]

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Multiple User Blogs

How To Run A Successful Multiple-Author Blog

By on January 27, 2012 in Blogging

The most-successful blogs on the internet have multiple contributors. After all, how can you truly be the master site in your field with only the limited perspective of one person. The value added to your blog by empowering multiple contributors is well worth the trouble—but where do you start and how do you run it [...]

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6 Different Business Roles that Should be Listening to Social Networks

By on January 10, 2012 in Social Media Marketing

In small-to-medium sized businesses Social Media Marketing campaigns are often administered by a single person, from a single department. This myopic approach to social media allows for a singular voice, and often only a single focus as well. In order to open up the scope and to add a more well-rounded voice to your Social [...]

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How To Become a LinkedIn Answers Expert

By on December 21, 2011 in LinkedIn, Social Media Marketing

LinkedIn Answers is proving to be an incredible resource and tool for marketers with its free market research, networking capabilities, and identification of industry experts (for more uses of LinkedIn Answers click here). Answers is such a useful tool that for many people it has become the go-to source for information and knowledgeable experts. Those [...]

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7 Successful Ways to Leverage LinkedIn Answers in your Social Media Marketing…

By on December 20, 2011 in LinkedIn, Social Media Marketing

Successful Social Media Marketers have latched onto LinkedIn Answers like its the last chopper pulling out of Nam. The possibilities of this super-simple tool are quite astounding; Answers can help boost your expert status, give you free market research tools, connect with like-minded people and influential individuals, and so much more.   Here are the [...]

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Social Media Marketing FAQ

By on December 19, 2011 in Social Media Marketing

When my mom first heard about social media she called me and said “I keep hearing about something called Facebook, what kind of ‘book is it?”. Sigh. My technologically inept mother not only knows Facebook now, she has a personal page, a business page (which yes, I helped her create) and has more apps than [...]

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7 Tips n Tricks to Supercharge your Social Media Marketing in 2012

By on December 16, 2011 in Social Media Marketing

So you’ve given Social Media Marketing (SMM) a go, probably for a reasonable amount time now. But, if you are like so many others you are frustrated with your luke-warm results. SMM, like anything else takes a serious commitment, not only a time commitment but also in effort. The new year is coming up and [...]

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Multiple Ways to Use LinkedIn to Grow Your Personal Business Network

By on December 7, 2011 in Internet Marketing, Social Media Marketing

With increased competition, especially from overseas, outsourced competitors, building a solid personal business network is critical to employees looking for meaningful employment and entrepreneurs looking to succeed. Building a successful, long-term personal business network doesn’t just happen though, it must be created over time then nurtured regularly. Within your personal business network you should have [...]

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