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Content Planning For Link Building Wins

By on December 3, 2012 in Blogging, Internet Marketing, SEO

When you start to expand your online marketing strategy you are going to looking at content in some form of another. The modern digital landscape requires you to put together not only compelling content but content that will have the attributes that it needs to set it apart form other content in your niche and [...]

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4 Metrics to Measure the Effectiveness of Your Marketing Automation Tool

By on May 14, 2012 in Internet Marketing

Congrats on installing a marketing automation tool! You undoubtedly saw the value, or at least possibilities, that a marketing automation tool brings. Marketing automation tools are fantastic ways to increase team cooperation, track work being done and measure success. Hopefully by now you have already installed it successfully, taught all your staff to use it, [...]

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A Newbie’s Step-by-Step Guide to Content Marketing Success

By on April 2, 2012 in Blogging, Internet Marketing

Content marketing is the process of creating valuable, targeted content that solves a need. It also involves sharing this content with the web. Twenty years ago, companies relied on cold calling, fliers and mailers to market content to its customers. Though these outbound marketing tactics worked, they were not highly successful in helping a prospect [...]

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Industry-Defining Social Media Marketing Statistics for 2012

By on March 20, 2012 in Email Marketing, Internet Marketing, SEO

If you’re an internet marketer and you’re reading this, kudos, because understanding your craft is critical to high performance. Understanding of internet marketing is an on-going process and requires a regular commitment to following trends, after all, if you are not keeping yourself informed of the growth and trends in the field then you cannot [...]

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7 Email Types to Delete from Your Email Marketing List Immediately

By on March 9, 2012 in Email Marketing, Internet Marketing

You have likely already heard that scrubbing your email list is needed regularly to succeed in email marketing. But, has anyone ever explained why? There are 6 major reasons why periodic cleaning of your email list is critical to being an email marketing rockstar: It decreases your unsubscribe rates It decreases how many people mark [...]

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The Elements of a Winning Press Release

By on March 8, 2012 in Internet Marketing, SEO

Press releases are an integral component of every successful content marketing strategy. They have SEO value and lead generation potential all in one. Regularly scheduled press releases generate buzz and press around your brand. They are a slam dunk for sure. It’s a common misconception that press releases must follow a life-altering event. They merely [...]

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5 Common Blog Mistakes (and their 5 Quick Fixes)

By on February 15, 2012 in Blogging, Wordpress

One common complaint we get from our readers is they own a blog that they contribute to regularly but still haven’t seen the promised returns. If this sounds like you, read on. An internet survey of just over 1,000 businesses with blogs found that the majority of them are committing the same blog marketing mistakes. [...]

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5 Internet Marketing Myths Exposed

By on February 13, 2012 in Affiliate Marketing, Internet Marketing

Most internet marketers starting out build their knowledge base on commonly held misconceptions. Unfortunately, those misconceptions rarely change and instead continue to be part of internet marketers’ paradigms. This information is passed down to the newbs, replicating the vicious cycle time and time again. So, let’s look at 5 of the biggest internet marketing misconceptions, [...]

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Why Bounce Rates are Critical to Measuring Your Website’s Performance

By on February 7, 2012 in Affiliate Marketing, Internet Marketing

First impressions are everything in website marketing. If visitors do not get what they need on your website they will hightail out of there faster than they came. When a visitor leaves your site without visiting other pages, it is called a “bounce”. The bounce rate is a measurement based on the percentage of visitors [...]

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Help! I’m Getting Website Traffic But Not Making Any Money

By on January 31, 2012 in Affiliate Marketing, Internet Marketing

SEO, social media, professional website design, consistent branding, killer content, increased traffic, unique offerings—you’ve done it all but your business is missing one thing… Sales! What do you do when you have tried every marketing strategy in the book but you can’t seem to land any sales from your website? You are attracting links, building [...]

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